Page 3 - Iraci Packaging Catalogo Natale
P. 3

Company Profile

                        On 1995, Iraci Packaging was founded by Lucia Iraci. She made a           ads to results very appreciated by customers, hence the compa-
                        precise choice and decided to renew the packaging sector with             nies that rely on her to enhance their image are constantly growing
                        more modern, creative ideas and quality. Her philosophy is that           in number.
                        the casing should be nice in itself and enhance the content. On           The packaging of a high standard “custom-tailored” product has
                        these bases, she creates very special packaging collections using         become the strong point of this company, able to meet the new
                        skilled labour and craftsmanship from her laboratory. It is impor-        market of Luxury and the “Made in Italy” trademark.
                        tant to emphasise that the activity and production are mostly per-        In 2013, a collaboration project with a German company was
                        formed by hand by artisans from different fields such as bookbin-         set up for small jewellery distributed in the International Duty Free
                        ding, carpentry, tailoring, printing and lacquering, that recovered       shops and on board aircraft, for which they have been designed
                        the “know-how” of the great tradition of the “Made in Italy” trade-       with appropriate boxes, elegant though small to be carried in hand
                        mark.                                                                     luggage. The flight packaging business is the new milestone that
                        Besides, it is evident that it is the attention to details, technical so-  is affecting many companies for their products sold “in flight”.
                        lutions, the accuracy of the construction that make the difference        By 2015, a new “Luxury Limited Edition” collection will be presen-
                        with respect to industrial products.                                      ted, inspired by the Japanese “Tsutsumi” or the “Art of packing”.
                        Product areas, where stated, include high pastry, confectionery,          For this collection, Lucia Iraci has selected original exclusive fa-
                        small chocolate niche producers etc. For these sectors are prepa-         brics, prints and combinations of great effect and elegance.
                        red, every year, two special collections, which provide equipment         An absolutely new proposal. Iraci Packaging offers its customers
                        “Pret-à Porter” showcases on the Christmas and Easter themes.             a total cooperation service. This to guarantee best results, in ad-
                        They are real showcase projects that include various components           dition to punctual deliveries and quality checking.
                        from decorative fabrics, to puppets, to flowers and decorative
                        objects such as vases, glasses, ribbons etc. For these collections,       The services offered are:
                        a special catalogue is published twice a year.                            Concept creation
                        Another area where Iraci Company is specialised in is the Bridal          Graphic and logo development
                        world and all that is related: from wedding favours to wedding            Brand image coordination
                        dress boxes – providing a very special solution for folding and           Material search and selection
                        storing such special dresses.                                             Development of themes and measures
                        The business has expanded to various collaborations with pre-             Study of special technical solutions
                        stigious brands of perfume, small jewellery, thanks to Lucia Iraci’s      Prototype development
                        refined techniques and details of the packaging stimulated by the         Production, logistics, delivery
                        specific requirements of each customer.
                        All this is possible thanks to her expertise, knowledge of materials      Right now the Iraci Packaging has developing business, among
                        and the ability to lead her team of highly skilled craftsmen, able to     others, with the following brands.
                        interpret the needs of most exigent customers. The tradition at the       Meissen Couture et Jouellerie
                        service of modern creativity characterises the production. The            Meissen Leathergoods
                        idea of a simple box is transformed into a beautiful elegant object       Vitale Barberis Canonico Cashmere and FIne Fabrics
                        with unusual geometries.                                                  Acqua di Parma Perfume
                        In 2012 the collections dedicated to Fashion, Design, and House
                        Complements were created. These boxes, containers and bags
                        are “custom-tailored”, following specific market requests.
                        Lucia Iraci ability to translate the needs and ideas into products le-

                                                                                                                             CHRISTMAS COLLECTION 2018 - 3
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