Page 3 - Catalogo Natale 2019 Iraci Packaging MILANO

Company Profile

On 1995, Iraci Packaging was founded by Lucia Iraci. She made a precise choice and The packaging of a high standard “custom-tailored” product has become the strong
decided to renew the packaging sector with more modern, creative ideas and quality. point of this company, able to meet the new market of Luxury and the “Made in Italy”
Her philosophy is that the casing should be nice in itself and enhance the content. trademark.
On these bases, she creates very special packaging collections using skilled labour and In 2013, a collaboration project with a German company was set up for small
craftsmanship from her laboratory. It is important to emphasise that the activity and jewellery distributed in the International Duty Free shops and on board aircraft, for which
production are mostly performed by hand by artisans from different fåields such as they have been designed with appropriate boxes, elegant though small to be carried in
bookbinding, carpentry, tailoring, printing and lacquering, that recovered the “know- hand luggage. The flight packaging business is the new milestone that is affecting many
how” of the great tradition of the “Made in Italy” trademark. companies for their products sold “in flight”.
Besides, it is evident that it is the attention to details, technical solutions, the accuracy of By 2015, a new “Luxury Limited Edition” collection will be presented, inspired by the
the construction that make the difference with respect to industrial products. Japanese “Tsutsumi” or the “Art of packing”. For this collection, Lucia Iraci has selected
Product areas, where stated, include high pastry, confectionery, small chocolate niche original exclusive fabrics, prints and combinations of great effect and elegance.
producers etc. For these sectors are prepared, every year, two special collections, which An absolutely new proposal. Iraci Packaging offers its customers a total cooperation
provide equipment “Pret-à Porter” showcases on the Christmas and Easter themes. service. This to guarantee best results, in addition to punctual deliveries and quality
They are real showcase projects that include various components from decorative checking.
fabrics, to puppets, to flowers and decorative objects such as vases, glasses, ribbons
etc. For these collections, a special catalogue is published twice a year. The services offered are:
Another area where Iraci Company is specialised in is the Bridal world and all that is Concept creation
related: from wedding favours to wedding dress boxes – providing a very special Graphic and logo development
solution for folding and storing such special dresses. Brand image coordination
The business has expanded to various collaborations with prestigious brands of perfume, Material search and selection
small jewellery, thanks to Lucia Iraci’s refined techniques and details of the packaging Development of themes and measures
stimulated by the specific requirements of each customer. Study of special technical solutions
All this is possible thanks to her expertise, knowledge of materials and the ability to Prototype development
lead her team of highly skilled craftsmen, able to interpret the needs of most exigent Production, logistics, delivery
customers. The tradition at the service of modern creativity characterises the
production. The idea of a simple box is transformed into a beautiful elegant object with Right now the Iraci Packaging has developing business, among others, with the
unusual geometries. following brands.
In 2012 the collections dedicated to Fashion, Design, and House Complements were Meissen Couture et Jouellerie
created. These boxes, containers and bags are “custom-tailored”, following specific Meissen Leathergoods
market requests. Vitale Barberis Canonico Cashmere and FIne Fabrics
Lucia Iraci ability to translate the needs and ideas into products leads to results very Acqua di Parma Perfume
appreciated by customers, hence the companies that rely on her to enhance their image
are constantly growing in number.

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